The platform built for product development, not adapted to it.

Tadavo draws on a continuously updated knowledge graph and connects directly to your brand's own data, so every decision your team makes is grounded in what the market is telling you now.

Your data and the market flow into the Tadavo knowledge graph, which produces one continuously updated product brief

Collaborative workspace.

Tadavo sets up your brief with every section your team needs, customizable to your brand, your template and your terminology.

Product briefCustomizable

Overview

Market evidence

Costing

Sourcing

Product intelligence.

Tadavo draws on over 40 million consumer reviews across more than 7 million products, then connects directly to your point-of-sale, returns, sourcing and manufacturing data. The result is a picture of your category that's specific to your line, not a generic market snapshot.

40M+
consumer reviews
7M+
products

Cross-functional alignment.

Every stakeholder works from the same source of truth, from first concept to the retail floor. Tadavo connects to your PLM, point of sale and CRM so your data enriches every decision and the brief flows downstream without re-keying.

See how it works.

Bring a season you're working on. We'll show you what the brief looks like when it's grounded in live data.